The Fertility Partnership Acquires Ultrasound Direct

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In the UK, a baby is born every four hours thanks to the efforts of TFP clinics, and now, TFP is taking another step to enhance fertility care by acquiring a majority stake in Ultrasound Direct. This new alliance aims to unite two of the leading providers of fertility and pregnancy monitoring services in the UK.

Ultrasound Direct was founded by couples, Sarah and Tom Miller, who sought to offer families a more personal experience with longer appointment times and the option for partners to be present during scans. What started as a single clinic has now grown to a network that serves 120,000 clients annually, supported by a team of over 230 sonographers across more than 80 locations.

TFP operates over 22 clinics in the UK and Poland, employs more than 350 staff members, and boasts some of the highest pregnancy success rates in Europe. The acquisition of Ultrasound Direct allows TFP patients and their families to enjoy consistent monitoring throughout their pregnancies, which is particularly beneficial for those who conceive through IVF. This partnership enhances convenience and accessibility for IVF patients, who typically need to make multiple visits to clinics. Now, they can attend appointments such as blood tests and scans at one of the many Ultrasound Direct locations.

Voices from the Leaders

Sarah, a former NHS sonographer, expressed her excitement about this new phase for her company: “Ultrasound Direct is my passion project, and I believe TFP is the perfect partner to help us grow further. We aim to provide assisted conception monitoring that’s closer to home, and with TFP, we can make our Babybond® pregnancy scans accessible to even more families while continuing to innovate in ultrasound services and education.”

Andrew Smith, CEO of TFP, added, “By combining our strengths with Ultrasound Direct, we’re not just enhancing the patient experience; we’re making fertility care more accessible during what can be a challenging time for couples.”

About TFP and Ultrasound Direct

TFP is recognized as one of the largest fertility providers in the UK, led by experts in the field and known for its high-quality care. Most patients (99%) would recommend TFP clinics to others. They have locations in several cities, including London, Birmingham, and Bristol, and are expanding to new sites in Poland.

Ultrasound Direct, the UK’s leading private pregnancy scan provider, operates through a combination of direct and franchised clinics. Since launching its Babybond® brand in 1998, it has pioneered eCommerce in private ultrasound services, and recent surveys show that over 90% of customers would highly recommend their services.

Further Reading

If you are exploring your fertility options, you might find this blog post about home insemination useful. Also, check out this valuable resource on pregnancy and home insemination.

Conclusion

In summary, the acquisition of Ultrasound Direct by TFP is set to revolutionize the way fertility and pregnancy services are provided in the UK, offering greater convenience and continuity of care for families.